What must a dealer disclose in all advertisements regarding motor vehicle sales?

A dealer must disclose all known material information about the vehicle in all advertisements to ensure that potential buyers are fully informed. This includes details such as the condition of the vehicle, any damages or defects, history (like accidents or title issues), mileage, and any other pertinent facts that could influence a buyer's decision. Full disclosure helps maintain transparency in the sales process and protects consumers from misleading advertisements.

While price and financing terms are important aspects of a vehicle advertisement, they do not encompass the broad requirement of full disclosure. For example, only stating the sale price without informing the buyer of other significant factors related to the vehicle could lead to uninformed decisions. Therefore, encompassing all known material information is essential for ethical sales practices and adherence to consumer protection laws.